Sorry, Sorry is the third studio album by South Korean boy band Super Junior, released on March 12, 2009 in South Korea. Sorry, Sorry was a critically and commercially successful hit in Asia, becoming 2009's best-selling Korean-language album in South Korea, Taiwan, Thailand, China, and the Philippines. In less than a week after pre-orders were announced, over 150,000 copies were pre-ordered. According to South Korea's Hanteo Charts, it debuted at #1 on the charts with almost 30,000 copies sold on the first day. Sorry, Sorry won a Disk Daesang (Album of the Year) at the 2009 Golden Disk Awards.
Following their commercially successful 2007 album Don't Don.In July 2008, Super Junior announced the initial preparations for Sorry, Sorry. In November 2008, Kyuhyun wrote in his fancafe stating that he was preparing for the third album "bit by bit". During a press conference in January 2009 for a Super Show encore concert in Seoul, Kang-in stated that the album will be in a style that will make the audience see a different side of Super Junior. He further commented that while their second album Don't Don did well in 2007, activities promoting the album were lacking due to the activities of different subgroups. Therefore, there will be a concentrated effort to increase promotional activities in order to make Sorry, Sorry more successful. On March 2, SM announced the official release date to be on March 12, 2009.
An image teaser of the album was released on March 4, 2009 and a video teaser of the album was released on March 6. "Sorry, Sorry" was released as a digital single through various Korean MP3 sites on March 9.
The album's second promotional single "It's You" was revealed on May 11, 2009. After only five hours of release, the single became the #1 song on Cyworld's Music Charts. A repackaged version of Sorry, Sorry, with four new bonus tracks which included "It's You", was released on May 14, 2009.
Sorry, Sorry contains primarily pop music, with the album having a more mature approach in style in comparison to previous Super Junior albums. It contains more R&B-styled pop songs with lyrics that represent the evolution of "boys to men." Songs are less cheerful; melodic instruments play a huge part in most of the songs, showing maturity. Rap is also less presented in this album, having a majority of the songs dominated by R&B and harmonious vocals. Super Junior explained that this album is more strongly affiliated with Super Junior's own musical style unlike their previous albums, in which their music had been test-productions for various markets. The album shows its strong influence from contemporary dance and R&B. It draws from bubblegum pop to a lesser degree, unlike their previous albums.
The title song "Sorry, Sorry" was written by Youngjin Yoo, who was also responsible for the title single of Super Junior's 2007 album. This track is inspired by American funk – with vocals and a strong electronic beat, a new style that the group has never tried before. Nick Bass, who has worked with international stars like Usher and Justin Timberlake, choreographed the dance for "Sorry, Sorry" with assistant staff Trent Dickens, showing the single's strong musical prominence. The second promotional single "It's You" was written by E-Tribe, famous for creating hits such as "Gee and Lee Hyori's "U-Go-Girl"."It's You" similarly draws influences from electronic beats; however, it keeps a heavier emphasis on contemporary R&B.
TVXQ members U-Know and Micky wrote the rap and performed it in "Heartquake" and actress Lee Yeon-hee's vocals are also featured in "Club No.1."
In just days, 150,000 copies of Sorry, Sorry were pre-ordered. The album debuted at #1 on the Hanteo Daily Charts, with approximately 30,000 copies sold, making it the biggest opening day for the group. By the end of the week, 36,000 copies have been sold through Hanteo, debuting at #2 on the Hanteo Weekly charts, selling only 4,000 copies less than Seo Taiji's single, which was released on March 10. Sorry, Sorry debuted at #2 on Hottracks Gayo Best 5 on the second week of March and jumped to #1 on the third week. As of May 15, 2009, over 215,000 units have been sold, being the first Korean-language album to do so in 2009.[
Sorry, Sorry and both of its singles topped all of Taiwan's yearly, monthly, weekly, and daily Korean charts, thus becoming the best-selling Korean-language and international album in the country. Its long stay as #1 in Thailand's music charts broke records, and was also certified as a best-selling album. Super Junior was awarded with 'Best Selling Album' at the South Korea's Gaon’s 2009 Top 100 albums chart. SM Entertainment announced on December 12, 2009 that the album sold 250,683 copies.
Surprisingly, the album made an appearance on the 99th rank of South Korea's Gaon's 2010 Top 100 albums chart, selling 14,581 copies.
The album currently sold a total of 270,152 copies by 2012.